Substack- So Far So Good

A week ago I posted for the first time on Substack and result has been quite nice. More reads of a post coming out of nowhere than I get here on my 25 year old blog based on analytics, but of course RSS reads these days are silent, so total audience size of a blog is an unknown. The community at Substack is really nice, reminiscent of the early days of blogging but enriched with many serious creators. It seems like the audience is looking for engaging content.

Writing on a schedule is a challenge that I’ll have to work on, probably by prepping more than a week in advance. At this point my goal is to see if I can get better at explaining my take on the topics where neuroscience and life meet. So I’m trying to take a single one of the concepts each week and try to make it understandable. So last week it was the illusion of self. This week it I’ve written about externalization of mental events as feedback.

In the meantime, I’m talking to some publishing industry pros about what to do with the manuscript. At this point, all options are still open, but I think a plan is taking shape. This writing, like my photography is my art. It’s for me and it’s my pleasure to share it.

Author: James Vornov

I'm an MD, PhD Neurologist who left a successful academic career on the Faculty of The Johns Hopkins Medical School to develop new treatments in Biotech and Pharma. I became fascinated with how people actually make decisions based on the science of decision theory and emerging understanding of how the brain works to make decisions. My passion now is this deep explanation of what has been the realm of philosophy, psychology and self help but is now understood as brain function. By understanding our brains, I believe we can become happier, more successful people.

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