Fritz Hoffman uses a digital camera as polaroids were once used:
Editor’s Pick – Film is dead, long live film – National Geographic Magazine – NGM.com
One digital camera that Fritz does actually carry with him now is a Canon G7 point & shoot (the newest model is the G9). He tends to use it to check lighting, color balance and also as a way to make visual notes—he may shoot a Chinese sign and then later have it translated.
The editors at National Geographic used one of the G7 images as a two page spread in the latest National Geographic. Hoffman prefers film because of his way of working, it seems. No distracting previews, the simple, silent interface of the Leica M camera.
