iPhone Europe

I used my iPhone pretty extensively in Europe during the last trip. The reaction was interesting.It’s viewed as a great phone, but the limitation to high priced, long term contracts is a huge barrier to everyone I talked to. These folks are used to buying unlocked phones and switching plans or carriers as needed. Avoiding the iPhone seems more of a protest against changing the current adventageous system than a real economic decision for them.Here in the US, we’re used to carrier lock-in and contracts. 

Author: James Vornov

I'm an MD, PhD Neurologist who left a successful academic career on the Faculty of The Johns Hopkins Medical School to develop new treatments in Biotech and Pharma. I became fascinated with how people actually make decisions based on the science of decision theory and emerging understanding of how the brain works to make decisions. My passion now is this deep explanation of what has been the realm of philosophy, psychology and self help but is now understood as brain function. By understanding our brains, I believe we can become happier, more successful people.

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